Nairobi, Kenya · Sub-Saharan Africa

Market, social and opinion research across Africa.

Mobile, online and face-to-face fieldwork, profiled panels and analysis — with quality checks at every stage.

Map of Africa showing Neotrends' Nairobi office and the markets covered by its field teams
Office Field teams

Our services at a glance

Choose a single service or let us run the study end to end.

Qualitative

Depth and context from people in their own environments and words.

Other Services

Panels, scripting, fieldwork, analysis and reporting — on their own or end to end.

Who we are

Research built on reliable fieldwork.

Neotrends Research Africa, headquartered in Nairobi, Kenya, is the most modern mobile, online and face-to-face marketing, social and opinion research company in Sub-Saharan Africa.

We work for research agencies, FMCG brands, NGOs, start-ups, parastatals and management consultants — collecting, processing and reporting data to international market research standards.

Quality control at every stage

An independent QC team audits each project in parallel with client liaison, scripting, field and data processing.

  1. 01Pre-data collection
  2. 02Data collection
  3. 03Post-data collection
  4. 04Tabulation & analysis
  5. 05Charting
  6. 06Mobile & online panels

How we control quality

Planning a study?

Tell us about your objectives, target group and markets and we’ll come back with an approach.

Talk to us